WHAT WE DO
Strategic Planning, Creative Solutions, Management and Execution. Action and results from helping you find the life in your brand, the community to thrive in, and the campaigns to get you ahead.
Well Defined Marketing Plans & Brand Strategies
Improved Marketing Campaigns & Collateral
Well Targeted & Scheduled Editorial Programs
Greater Visibility, Control, & Systems with Dashboards and Tracking Reports
With the right strategy in place, marketing can be a transformative force. There are many companies today developing truly innovative products and services. What separates the great brands is a deeper understanding of the relationship with customer at every step of the value chain.
Over the course of my career over the last 15 years, I’ve had the pleasure of helping roughly 150 different brands – including the likes of Fox Broadcasting Company, the American Red Cross, and Waste Management – build deeper relationships with their audience. I created Spiral Marketing to offer clients leading-edge marketing solutions, but with the level of attention you’d expect from a boutique agency. Call it a “best of both worlds” approach.
Why name it Spiral Marketing? Good question. Simply put, the spiral is one of the most beautiful, awe-inspiring symbols we humans have, from the golden triangle to DNA’s double helix. For me, it’s an image that simultaneously represents strength and progress. Not bad qualities to expect from your marketing agency, don’t you think?
Founder & Chief Marketing Strategist
SEO - SEARCH ENGINE OPTIMIZATION
Proper Optimization efforts garner 15-20% average increase in Organic Site Traffic which results in more leads and increased awareness of your brand. SEO Audits, Optimized Site Designs, Enhanced Web Presence and Links
PPC - PAY PER CLICK DIGITAL ADVERTISING
Open an immediate Sales Funnel that brings highly trackable results, enabling controlled experiments and numerous other options for lead generation. Campaigns, Ads, Social Ads, Landing pages, Calls to action with Tracking Phone Numbers and Forms
CONTENT MARKETING AND BRAND STRATEGY
Strategically Planned Content and Collateral that establishes your business as an industry thought leader. Editorial Calendars, Whitepapers, Articles, Blogs, Social Posts
TECHNICAL GUIDANCE
Implement Best Digital Practices based on marketing effectiveness, SEO performance and recent technology developments in the field. Google Analytics Certified.
SOCIAL MEDIA / COMMUNITY ENGAGEMENT
A Corporate-Branded New Media Presence builds trust and makes it easier to convert prospects. Social Campaigning & Ads, Social Contests, Scheduled Posts
DIGITAL LEAD GENERATION
Continuously Improved Web-Design & Funnel Efficiency. Expertly directed strategies that provide increased accountability. Funnel Analysis, Lead Conversion Audits, CTA & Copy Strengthening, Continuous Site Improvement
